DHRUVITA AGGARWAL. The Psychology of Color in Marketing, Business Branding, and Management Strategies. International Journal of Indian Psychȯlogy , [S. l.], v. 13, n. 2, 2025. DOI: 10.25215/1302.141. Disponível em: https://ijip.co.in/index.php/ijip/article/view/9707. Acesso em: 3 may. 2026.