TVISHAA GUPTA. Impact of Scarcity Messaging on Consumer Buying Patterns in Online Shopping. International Journal of Indian Psychȯlogy , [S. l.], v. 14, n. 1, 2026. DOI: 10.25215/1401.275. Disponível em: https://ijip.co.in/index.php/ijip/article/view/10479. Acesso em: 9 may. 2026.