The Impact of Social Networking Addiction on Body Image

Abstract

Social networking addiction is becoming more and more common, which has sparked worries about how it may affect mental health, especially body image dissatisfaction. This study looks at the connection between body image and social networking addiction in a sample of 120 people, 60 of whom are women and 60 of whom are men. According to the findings, there is a substantial negative link between body image satisfaction and social networking addiction (r = -0.238, p = 0.009), indicating that people who are more addicted to social media also typically have lower body image satisfaction. While body image satisfaction was equal for both sexes (M = 9.98 for males and M = 9.87 for females), there were gender disparities, with males reporting slightly higher social networking addiction ratings (M = 84.48, SD = 27.78) than females (M = 77.77, SD = 24.28). These results are consistent with earlier studies that found excessive usage of social media promotes body dissatisfaction, social comparison, and unrealistic beauty standards.